Why Write Articles to Promote your Book?Reach 15,000 to over 100,000 targeted buyers every week Online. That's the best reason I know to write and submit how-to articles to opt-in ezines and top web sites. Now, that's real exposure! And it's totally targeted because these people visit sites and subscribe to ezines who feature your topics of expertise. Your book sales will soar! The Tao of Web MarketingA few months ago I was watching a stream meandering back and forth across a flat plain in a high mountain valley. The stream reached it's destination - a small lake - but only after dozens of loops and curves. It occurred to me that Water and clever Web Marketing have something in common - they both follow the path of least resistance. Four Super-Deadly Marketing Sins - And How To Fix ThemIt seems nowadays every marketing guru and their brother-in-law has a ?deadly sins and how to fix them? book, ebook or at least an article! But apparently nobody is reading this stuff! How do I know? Because nine out of every ten businesses continue making the same marketing goof-ups. The Five Most Common Mistakes Salespeople MakeOver the decades that I've been involved in sales, I've worked with tens of thousands of salespeople. Certain negative tendencies -- mistakes that salespeople make -- keep surfacing. Here are my top five. See to what degree you (or your sales force) may be guilty of them. Good News Travels FastEvery day you're passing up great opportunies that are staring you in the face. Find out where they are and what to do about them |