Beating Adwords is one of those products you hear a lot about no matter how long you've been an Internet marketer. It's highly revered for a reason! It's simply the best product out there on Pay Per Click marketing. I don't care how experienced you are with Adwords, you're bound to learn something new in this book. New marketers will get a complete education that will take you from point A to point B in no time at all. Point B being a profitable IM'er!
As soon as you open the guide you'll see that it's insanely attractive and well produced In a time where most Internet marketers just slap their products together -- it's nice to see that some care was taken in the presentation of this one. Of course, you're most concerned about the quality of the content, and this book definitely does it all.
You'll discover how to write effective ads, which is where so many people fall short. Did you realize that you DON'T just want as many clicks as possible? It is far better to only get the most highly targeted and qualified clicks. You'll learn the ins and outs of making sure that happens within Beating Adwords.
Another appealing section that you might want to keep by your side anytime you're setting up a PPC campaign is how to calculate your profitability, and how much you should spend on your ads. This can save you THOUSANDS of dollars over time because you'll know when to cut a campaign off, and when to ramp it up even further.
Everyone should pick this guide up if you haven't already whether you're a new or seasoned marketer. You'll pick up several things you didn't realize before, and it will be a great refresher for you. I'd be very surprised if a PPC marketer read this and didn't get more than their money's worth.
You'll need to set aside some time to read the guide and put its teachings into practice. It weighs in at a whopping 100+ pages so it will keep you busy for quite some time. Beating Adwords is the type of product that only comes around once in a blue moon, so you should consider this one over others if you're thinking about your budget.
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